When the natural returnsle 14 February 2020

Another new testimony! We supported our client Collovray & Terrier in the creation of its Altugnac range, which is getting a makeover with labels made from our natural pigments and eco-responsible techniques.
 
Here is his feedback on his experience: “In line with our High Environmental Value certification, it seemed essential to us that our packaging meet our specifications, namely the least polluting and the most natural possible. When Jean-Baptiste Ozarak presented the natural pigments project to us, we were immediately interested because it met our objective. The principle is very innovative and perfectly in tune with the times and with the environmental challenges to which everyone must respond.
 
In practice, we had to adjust our labels because working with natural pigments, it is accepted the constraints especially on the choice of colors. We are the first Domaine to produce a whole range of natural pigments with Inessens and we have worked in collaboration with the innovation and development department. After several weeks of work, we arrived at the desired result and even beyond. Indeed, aesthetic side the rendering is very qualitative and elegant and could be compared to a result obtained in watercolor for example.
Natural pigments are sourced in France and biodegradable while conventional inks are very polluting. For paper, the process is identical, we wanted natural paper with the least possible treatment to limit the environmental impact.
 
Before embarking on this adventure, we surveyed our customers, the result is unanimous: it is essential to go further in the environmental approach.
This commitment is also a commercial argument and allows us to differentiate ourselves. "

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