A black and gold velvet label to elevate a Crémant de Bourgogne
To enhance their Dame de Domange cuvée, the Vignerons d’Igé turned to INESSENS to create a complete and refined packaging solution: a black velvet label adorned with hot gold stamping, paired with a matching, sophisticated case. This duo, blending the nobility of materials with precision finishes, perfectly embodies the spirit of the cuvée. Already renowned for its finesse and balance, this Crémant de Bourgogne now boasts a sensory setting worthy of its content.
The label immediately captures attention with its large golden “D” — a true visual signature of the cuvée. Radiant gold lines punctuate the sophisticated design, evoking the sparkling nature of the Crémant and the richness of its terroir.
The velvet label: a touch that makes all the difference
What sets this creation apart is the use of velvet material for the main label. Its soft, textured feel invites discovery, creating an immediate emotional connection with the consumer. Whether on store shelves or at tasting events, this velvet label irresistibly attracts both the hand and the eye. It transforms simply holding the bottle into a unique sensory experience.
The combination of velvet and gold detailing creates a striking contrast between matte and shiny finishes, visually reflecting the brand’s balance between tradition and modernity. This exceptional finish showcases the expertise of printers who specialize in premium, high-end labels.
A collaboration between passionate professionals
This creation is the result of a close collaboration between the Vignerons d’Igé team and premium printing experts. The goal was clear: to design a packaging that reflects the nobility of the product and strengthens its high-end positioning.
The use of the velvet technique was a bold choice aimed at standing out on shelves while staying true to the winery’s identity. And that choice paid off — both in terms of visibility and perceived quality.
Packaging that leaves a lasting impression
With this black and gold velvet label, the Dame de Domange cuvée asserts its personality: elegant, powerful, and timeless. It’s a design that evokes emotion, sparks curiosity, and enhances the work of the winemakers.
One thing is certain: this Crémant never goes unnoticed — whether on the shelves or at special occasions. Here, the packaging becomes a powerful tool for attraction and memorability.
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