With Dooble, Maison Daniel Bouju presents a wine-based eau-de-vie born from a double distillation in the purest Cognac tradition.
The Dooble label reflects this identity: sobriety, balance, and character.
Their testimonial :
“We chose to collaborate with Inessens for the quality of their expertise, their professionalism, and the attentive listening demonstrated by the sales manager from the very beginning of our discussions. We appreciated her responsiveness, the clarity of her proposals, as well as her ability to understand our specific needs.”
Highlighting its origin: Grande Champagne, Saint-Preuil
At the heart of the label, the mention Grande Champagne – Saint-Preuil illustrates Dooble’s prestigious geographical roots. The clean and airy typography evokes the finesse and aromatic clarity of this terroir, recognized as the noblest in the Cognac appellation.
A label that embodies double distillation
The Charentais double distillation is subtly suggested, making the label a natural extension of the artisanal gesture that shapes Dooble.
Materials, finishes, and readability
To enhance the bottle:
- White hammered paper, chosen for its noble look and distinctive feel.
- Copper foil stamping highlighting the name Dooble and the signature Daniel Bouju.
While meeting all legal requirements (wine-based eau-de-vie denomination, volume, alcohol content, batch number, health warnings), the label remains sober, clear, and refined.
The label was designed by Virginie Drahonnet, from the agency Citrus Aurantium, who succeeded in translating the elegance and singularity of Maison Daniel Bouju.
When design meets tasting
On the palate, Dooble reveals itself as refined and full of character, with notes of white fruits and delicate spices. This aromatic identity is mirrored in its label: pure, balanced, and elegant, preparing the taster for the sensory experience to come.
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